MacGuffin

A concept based project that involved creating or identifying a MacGuffin (a plot element used in films to catch the viewers attention & keep the story rolling.) We identified a MacGuffin in everyday life; the discourse particles used in speech as verbal thought, for example 'Like,' 'Um,' and 'Erm.' Each of them are interchangeable, so we created this glyph that combines the three.

We also made three separate films of people saying 'Like,' 'Um,' and 'Erm.' When played together they appear to be having a conversation between each other, a conversation consisting entirely of MacGuffins.